Design + landing pages = Greatness

Most SEOs would agree that Google's SERP features can be a double-edged sword. They can significantly cut into your site traffic if you aren't featured in one, or they can result in a welcome boost if you are. Emotions and other feelings can lead to poor choices. If the wrong …

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The latest trends in webmaster tools

It may surprise you that where your site is hosted has any impact at all on your search engine position. However, it is one of the most important decisions you will make - host in haste and repent at leisure. Authority is often used outside of Moz's metric to describe a …

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Learn to do authority sites like a professsional

Your evergreen post will be the ultimate resource for the topic you cover. The explosion of digital media, new information technologies, and social media strongly influences IMC programs. Google Plus works powerfully and Google has really given their Plus button a big advantage when it comes to their own ranking …

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Identify and Track Your Best Prospects

This is a data lake that has gone bad (or was never good). Instead of simply copying these phrases, youull write your content with the intent to actually answer them! While it is possible to use SEO on the same pages over and over, you'll find that it's a lot …

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The lazy way to keyword density

SEM and SEO can be difficult topics to understand. Although the resource investment for monitoring each individual query and providing content for it isn't reasonable, monitoring and building content for categories of queries is a manageable and worthwhile investment. Although these citations are indeed helpful across the board, they are …

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