Unexpected ways authority sites can impact your marketing efforts

The dashboard for My Business gives you the opportunity to control all of your business' information from one place. You're also supposed to spell out numbers one through nine, including nine. Since as long as I can remember, Google has been telling us to create great content. Recently, I came …

more ...

What everyone ought to know about hits

When writing a new post, always link to previous relevant articles you have written. That will help your users spend more time on your website by visiting other useful articles. But there are many other things in play that are much less well known. If your objective is solely to …

more ...

The worst advice I've heard about blogs

Keyword stuffing refers to the practice of loading a webpage with keywords or numbers in an attempt to manipulate a site's ranking in Google search results. Often these keywords appear in a list or group, or out of context (not as natural prose). Instead of searching for running shoes, a …

more ...

Make it sufficiently broad in terms of onsite SEO

If you perform an SEO audit now and then, you make sure your website's up-to-date. It should be part of your frequent site maintenance cycle, I think. And guess what? You don't have to remember or even know all of the factors that influence SEO. You need to learn about …

more ...

Write a keyword-rich introduction about social media

In the past, creatives who designed business-to-business advertisements relied on verbal or written elements rather than visuals. For Search Engines, backlinks help to determine the page's importance and value (i.e. authority). Historically, the quantity of backlinks was an indicator of a page's popularity. Oracle, IBM DB2, and Microsoft SQL …

more ...