I bet you didn't know this about nofollow links

No system will ever be perfect. For those who have the budget and want instant visibility paid search often referred to as pay per click or PPC for short is the ideal solution. Using platforms such as Google AdWords or Bing Ads advertisers can market their business to potential customers …

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Identify and Track Your Best Prospects

This is a data lake that has gone bad (or was never good). Instead of simply copying these phrases, youull write your content with the intent to actually answer them! While it is possible to use SEO on the same pages over and over, you'll find that it's a lot …

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Include your target keyword within your URL

Members of the buying center in a business are human. There are enough studies done by leading SEO experts out there that suggest that there's a high correlation with optimizing them and higher rankings in SERPs. To understand the challenge you face to rank well in your niche, or to …

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Make it sufficiently broad in terms of onsite SEO

If you perform an SEO audit now and then, you make sure your website's up-to-date. It should be part of your frequent site maintenance cycle, I think. And guess what? You don't have to remember or even know all of the factors that influence SEO. You need to learn about …

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Take care when dealing with link research

The Internet is made up of trillions of pages that are all connected to one another with links. These links are how search engines "crawl" the web, using virtual spiders (or bots). As these spiders follow the links on pages to other pages, they store information as they go. And …

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The lazy way to keyword density

SEM and SEO can be difficult topics to understand. Although the resource investment for monitoring each individual query and providing content for it isn't reasonable, monitoring and building content for categories of queries is a manageable and worthwhile investment. Although these citations are indeed helpful across the board, they are …

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The secret to finding world class tools for metrics

The most common solutions to fix this consist of using absolute path URLs (including the "http://www.domain.com" portion) coupled with ensuring that canonical URLs always use the HTTP version. It's really a simple concept, just give them what they want and you'll see an increase in search engine …

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Who else wants to be successful with analytics

As we have stated, Off-page SEO is not solely about link building. Whether across different media or modifications of ads within the same media, consistency constitutes the key to effectiveness. While it was very simple to link a keyword to traffic in the past, it has become very difficult because …

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Write a keyword-rich introduction about social media

In the past, creatives who designed business-to-business advertisements relied on verbal or written elements rather than visuals. For Search Engines, backlinks help to determine the page's importance and value (i.e. authority). Historically, the quantity of backlinks was an indicator of a page's popularity. Oracle, IBM DB2, and Microsoft SQL …

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Proof That gateway sites Is Exactly What You Are Looking For

Typically, two elements stand out-customer evaluations of the brand and the brand's standing relative to the competition. Any coupon, promotion, contest, social media program, or advertising campaign should yield measurable gains in sales, market share, brand awareness, customer loyalty, or other observable results to be considered successful. Make it clear …

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To get fast rankings, you need citations

While the first reason is less malicious (though clearly ethically wrong), the latter can destroy your SEO when your content is repeatedly stolen to discredit your work. Often, the content is spread across link farms to confuse search engines further and convince Google that your content should be punished. SEO …

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Warning: These mistakes could destroy your analytics

Google explicitly states they don't have a duplicate content penalty - but they do have a 'thin content' manual action... that looks and feels a lot like a penalty. The backlinks you want pointing to your site are natural, authentic, industry-related and authoritative. Tutorials and top-ten list articles are a couple …

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