Conversion optimization is kind of a big deal. If you're using AMP or PWA's, you are required to define your image dimensions in the source code. There's strong evidence that click-through rates will influence your website's Google search ranking, though this is difficult to confirm given the company's secrecy surrounding …

Thought and care should be given to social when formulating a search-program strategy. Post-crawling content the Spider stores the indexed page in a giant database from where those can be retrieved upon entering a related search string or keyword. A title should be 50-60 characters and a description should be …

If you're trying to get links from colleges, create content targeted at them that you can use during outreach. Trust me, there's usually something you know that you could write an entire tutorial on that would interest college webmasters. It does so by focusing on, and fixing issues such as …

Many times, content sharing is the key goal in of a social marketing program. A new group of agencies specializes in developing digital services. Search engine indexing is not an entirely automated process. Would an inexpensive antique rocking horses for sale do the trick? For example, you could search for …

But it's not all about rankings and traffic. Writing search engine optimized content is also about engaging readers, building authority, and selling products. A professional SEO agency can improve the search-engine friendliness of your website and produce content which raises your business' search engine ranking and can increase your positioning …

Long Tail Keywords are long and very specific keyword phrases that the customer generally uses when he is nearing his purchase stage. Trying to rank for very broad keywords like 'furniture', 'online shopping' is a very difficult task. In fact if you know how to optimize long tail keywords, you …

SEM and SEO can be difficult topics to understand. Although the resource investment for monitoring each individual query and providing content for it isn't reasonable, monitoring and building content for categories of queries is a manageable and worthwhile investment. Although these citations are indeed helpful across the board, they are …

While the first reason is less malicious (though clearly ethically wrong), the latter can destroy your SEO when your content is repeatedly stolen to discredit your work. Often, the content is spread across link farms to confuse search engines further and convince Google that your content should be punished. SEO …